Goodyear FIA ETRC extends live TV broadcasting reach with new DAZN partnership
The Goodyear FIA European Truck Racing Championship (ETRC) has consistently evolved its broadcasting approach over the past few seasons, capturing the excitement of truck racing for a global audience.
Building on its history of online live streaming and recent terrestrial TV breakthroughs, the championship takes yet another stride forward with an exclusive partnership with leading Over-The-Top (OTT) platform, DAZN.
Over the past few years, the captivating truck racing action of the Goodyear FIA ETRC has reached fans worldwide through a combination of highlight programs on TV and live online streaming.
This season marked a pivotal moment as the championship achieved a milestone by securing live terrestrial TV coverage, extending its reach to an even broader audience.
Now, at the midpoint of the season, the Goodyear FIA ETRC is pleased to announce a new collaboration with DAZN, the premier OTT provider. DAZN's comprehensive platform will ensure that all races are accessible live to viewers in eight countries: Belgium, Czech Republic, France, Hungary, Israel, Slovakia, South Korea, Spain.
The partnership kicks off in style with this weekend's event at Autodrom Most, where fans can follow the intense on-track battles and truck racing action that the Goodyear FIA ETRC is renowned for.
"This is a big step forward for the Goodyear FIA ETRC," said ETRA Managing Director Georg Fuchs. “Our collaboration with DAZN underlines the growing interest and engagement our championship is attracting as it grows in popularity. We are delighted to partner with a respected platform like DAZN, which shares our commitment to delivering action-packed racing to fans around the world.”
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